Bella Ella Boutique

After Engaging Heavy Head Social for Facebook & Instagram Ads…
Increased their monthly sales by an average of 200%

$ 0.5 M
Revenue Increase In 90 Days
$ 10 k
Record Sales Day

About Client / Campaign

Bella Ella sell boutique dresses. They built their brand around hand-picked quality, exquisite comfort, and trend-setting styles.

To take their brand to the next level, we set up smart-funnels. Which allowed us to ramp up ad spend to $130k per month.

Problem / Goal

When they came to us they had 2 main problems:

  • They hit a ceiling with Facebook & Instagram ads
  • They spent too much time managing their ad account

Their goal was to double their sales. Which we smashed after only 7 months (generating $300k+ per month).

Opportunities We Discovered

Using the wrong account structure for ads. Able to generate OK sales spending low amounts, but couldn’t scale.

Using a single product only approach (makes things difficult due to sizing and stock). I.e. no collections.

Had wild monthly fluctuations in sales

Solution

4 Step Funnel

Generated consistent sales from retargeting and existing customers. To overcome the monthly and seasonal fluctuations.

Collections Ads

Created a mix of product ads and collection ads. Fixed stock issues. Allowed us to increase ad spend quite aggressively.

YouTube Retargeting

Added after the first $500k month. To diversify traffic.

Klaviyo Email Management

Increased revenue a further 30% with email marketing.

Ready To Take Your Brand To The Next Level?

Want to see if we can get you results like these? Schedule your call today.

We’ll have a no-obligation chat about your eCommerce brand and see how we can help!

More Case Studies

GRASS-FIELDS

Achieving 7.6x ROAS from Facebook and Instagram Ads and over $1M in revenue

$1.3M+

Revenue Generated

7.6x

ROAS Facebook & Instagram

ONEPIECE

Over $700k of additional revenue in 90 days at a 6x+ ROAS

$700k

Sales

6.37x

ROAS

OLYMPVS

Increased sales by 533% within first 5 months

£245k

Ad Spend Managed Profitably

4.26x

ROI on Advertising

BELLA ELLA BOUTIQUE

Increased monthly sales with an average of 200%

$1M

Total Sales in 90 Days

$25k

Record Sales Day

SULLEN CLOTHING

An additional 10,200 new customers generated within 4 months

$755k

Additional Sales from Facebook

$100k+

Record Revenue Day